Documentation
How Tutti works, and why it says what it says.
Everything here describes what Tutti does today — not a roadmap. Start with the four pages below, or jump straight to the part of the app you have open.
Start here
How Attribution Works
The evidence Tutti uses to match a sale to the channel that earned it.
The Tutti Pixel
The first-party pixel that catches ad clicks before they get lost.
Opportunities & Actions
What Tutti spots in your numbers, and the board where you decide what happens.
Integrations
What each connected tool — Shopify, Meta, Google Ads, GA4 — is for.
Everything else
- Why It's DifferentWhat Tutti does differently, and what that buys you.
- What's NewWhat shipped, newest first.
- Summary DashboardYour home page — blended revenue, spend and ROAS, arranged how you work.
- Custom MetricsBuild your own metric from any connected platform's numbers.
- Attribution PageOne table for every channel, down to the ad that earned the sale.
- Live OrdersEvery order as it happens, plus the full purchase journey per customer.
- Ask TuttiAn assistant with live access to your real data — and a plan for your day.
- Team MembersShare your workspace with people on your team.
- Who Can See Your DataWho at Tutti can see your data, and what it takes for them to.
- Delete Your AccountDelete your account and everything in it, immediately.